Count characters
for X posts.
Stay inside 280 characters, or switch on X Premium for the long form. Tune hashtags and copy a ready post without uploading anything.
Caption formatter
Paste one draft. Get a version that fits each platform.
Start typing to see your caption on each platform.
Built around the X limit.
X is the tightest common limit. Use the counter while you draft, move hashtags to the end, or strip links so the post still fits.
- Default focus is X with a 280-character ceiling.
- Optional X Premium mode raises the limit to 25,000.
- Still generate Instagram, LinkedIn, and other variants from the same draft.
How it works
- 1
Paste one caption
Write the full version once. Nothing leaves this browser tab.
- 2
Tune the rules
Move hashtags, strip links, or tighten for X. Every platform updates live.
- 3
Copy and post
Copy one platform or export all as text or CSV for your workflow.

The caption stays with you.
Formatting runs entirely in your browser. Turtao never receives your draft or stores it on a server.
- Local onlyNo network request carries your text.
- No accountUse the tool without signing up.
- Yours to keepCopy or download and use anywhere.
Questions, answered.
Is my caption uploaded?
No. Counting, trimming, and export all happen in your browser. Turtao never receives the text.
How are characters counted?
The tool counts Unicode grapheme clusters (what people usually mean by “characters”), including emoji. Platform rules can still differ slightly, so treat limits as a practical guide.
Does shortening use AI?
No. When a caption is too long, the tool drops trailing hashtags first, then trims at a sentence or word boundary. Your wording is not rewritten by a model.
Can I schedule these captions?
Copy them into Turtao on your Mac to schedule and publish across accounts without pasting into each app by hand.